Activating pre-IPO buzz and investor confidence with captivating animated visuals of Solazyme's paradigm shifting biotechnology.
• Creative Strategy
• Animation & Motion Graphic Design
• Copywriting
• Sound Design
Build interest and buzz pre-IPO for a paradigm shifting biotechnology company that converts low-cost plant based sugars in to high-value oils.
Utilize organic fluid dynamics and 3D animation to visualize the internal functioning of algae cells.
The video amplified the elegance of the new technology and educated potential investors.
Renewable oil and biotechnolgy company, Solazyme, sourced N3 Digital to create an animated motion graphic visualization of their groundbreaking sugar to oil technology platform.
As part of their lead up to IPO, we were tasked to illustrated their technology in a realistic and inspiring fashion. We emphasized the internal micro process happening in each cell: converting low-cost plant based sugars into high-value oils and energy sources.
Solazyme’s proprietary ability to tailor oils to specific needs is seen in the illustration of various chain lengths of molecules and their related use cases.
Key to the production was the organic feel of the final frames. We wanted the viewer to feel both the natural and paradigm shifting character of the technology.
Natural fluid dynamics and lighting were utilized to create the mesmerizing oil growing visuals.
Exploring the new ways that Algenist uses biotech in cosmetic manufacturing.
Telling the story of innovation in water purification
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